Saffron Secret at New York Fashion Hub

Industry professionals from the beauty and fashion world came together in New York this past weekend for Fashion Hub. This Elucid Magazine event in SoHo featured fashion designers and a few handpicked beauty brands including Saffron Secret.

Our co-founder, Darren Rozowsky was the keynote speaker, and he presented our brand story, the growing trend of natural ingredients, how we harvest our saffron, and an outlook for the future of the king of spice in the modern era of beauty.

The fashion show itself showcased talented designers' extravagant haute couture, sensational models and Saffron Secret's saffron hair oil. Throughout the festive weekend's fashion and beauty event, singers and dancers performed, product sampling took place and wintry cocktails were served.

For us at Saffron Secret it was a pleasure to take part in an event where the fashion and beauty world's collide. Moreover, the event itself put the subject of raising awareness about human trafficking at its center, which is a noble cause.

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